Wedell-Wedellsborg’s research focuses on the practicalities of driving innovation as part of everyday work. His key areas of interest are:
- Creating value through everyday innovation
- Problem diagnosis and the art of reframing the problem
- The role of the leader in driving innovation
- Organizational politics and stealth innovation
- Customer-focused innovation units
- Different approaches to corporate innovation
- The role of the Chief Innovation Officer
- The intersection of startup methodology and corporate innovation
A full list of Wedell-Wedellsborg’s press and publications is available on the About page.